Google Upgrades AI Mode Search Ads: Gemini Model Deeply Involved and Launches In-Built Chatbot Ads
Google is testing a new ad format in AI mode search, using the Gemini model to generate customized interpreters for sponsored products, directly explaining the reasons to purchase, such as the compact Italian capsule coffee maker example. This move follows the launch of a larger conversational search box, marking the deep integration of Gemini capabilities into the core advertising field.